Primitiv brings you premium cannabis products crafted with the same grit and passion that defines Detroit. Co-founded by Calvin Johnson Jr. and Rob Sims, former Detroit Lions teammates, Primitiv is dedicated to delivering exceptional cannabis that inspires wellness and performance.
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SATIVA
Providing an energizing, uplifting high, our Sativa strains are the perfect pair when you’re active and engaged.
HYBRID
The best of both worlds, our Hybrid strains provide a classic high that relaxes your body and amplifies your mind.
INDICA
Our Indica strains provide a calm, relaxing high. Perfect for those days when you need to chill and reset.
SATIVA
Providing an energizing, uplifting high, our Sativa strains are the perfect pair when you’re active and engaged.
HYBRID
The best of both worlds, our Hybrid strains provide a classic high that relaxes your body and amplifies your mind.
INDICA
Our Indica strains provide a calm, relaxing high. Perfect for those days when you need to chill and reset.
MICHIGAN’S
FINEST FLOWER
As stewards of the Michigan cannabis culture, we are passionate about respecting and preserving the power of this incredible plant.
With this philosophy in mind, we never use any pesticides or harmful chemicals in the cultivation of our plants. We believe in combining the natural genius of Mother Nature with the most cutting-edge cultivation techniques available to produce cannabis of the best possible quality.
Primitiv was founded by Calvin Johnson Jr., Rob Sims, and Gosder Cherilus (Boston location), former NFL teammates who share a deep passion for wellness and innovation. Inspired by their personal experiences with the physical and mental tolls of professional football, they created Primitiv to harness the healing power of cannabis.
Rooted in the determination and resilience of Detroit, their mission is to craft products that inspire wellness while changing perceptions of cannabis. Their vision, born from the locker room and carried into the cannabis industry, is reflected in every product Primitiv offers.
CULTIVATED WITH CARE
At Primitiv, we are dedicated to producing ultra-premium cannabis flower that embodies Michigan’s vibrant cannabis culture. Our 12,000-square-foot grow facility—one of the most sophisticated in the state—features 3,600 square feet of canopy space and the capacity to cultivate over 2,000 plants at a time. Engineered systems precisely control every stage of the process, ensuring the highest standards of quality and consistency.
We combine the natural power of the plant with modern horticultural techniques to deliver flower free from pesticides or harmful chemicals. Backed by a team with over 45 years of collective cannabis experience, Primitiv’s cultivation process strategically blends innovation and expertise to produce flower that exceeds expectations in flavor, potency, and effects.
Every step, from seed to harvest, reflects our commitment to sustainable practices and respect for the plant. This dedication allows us to craft cannabis that redefines quality while staying true to Michigan’s legacy of excellence.
GROW FACILITY
Our 12,000 square foot grow facility has over 3,600 square feet of canopy space with the ability to cultivate more than 2,000 plants at any given time. This state-of-the-art facility, one of the most sophisticated in Michigan, utilizes specifically engineered systems to precisely control every stage of the cultivation process.
This type of engineered control coupled with our teams’ vast amount of technical experience is how we are able to produce Primitiv’s ultra-premium, high quality Cannabis.
Primitiv continues to solidify its place in the cannabis market by prioritizing growth and evolution through education and innovation. With a commitment to meeting the needs of our consumers, we’re expanding our cannabis product lines based on valuable feedback and market demand.
Primitiv Performance is a groundbreaking product line designed to support athletes and active individuals. Utilizing a proprietary blend of electrolytes, vitamins, and plant-based nutrients, these products are crafted to help rehydrate, recover, and enhance the immune system, providing support before, during, or after a workout.
ELEVATED PERKS LOYALTY PROGRAM
Register below and become enrolled in our Elevated Perks Loyalty program that offers you 10% on each transaction at our Niles dispensary to be used as in-store credit, and stay connected about events, product launches, special promotions and more!
Please register below and enroll in our Elevated Perks Loyalty program, which offers 10% off each transaction at our dispensaries as in-store credit. Stay connected about events, product launches, special promotions, and more!
Primitiv Group is a joint venture from the founders of Locker Room Consulting.
© Copyright 2024, Primitiv Group LLC
