Calvin Johnson Jr. smiling while holding Primitiv cannabis products in-store

As football fans gear up for the Big Game, Jeeter, Michigan’s top-selling cannabis pre-roll brand, brings something legendary to the field. Introducing the Big Game Legacy Packs, a limited-edition cannabis collaboration celebrating two football icons: Detroit Lions legend Calvin “Megatron” Johnson Jr. and former Pro Bowl running back Ricky Williams.

A Championship-Level Collaboration

The Big Game Legacy Packs feature rosin-enhanced, diamond-infused pre-rolls, specially crafted to honor each player’s remarkable career. Johnson, a Pro Football Hall of Famer and co-founder of Primitiv, joins forces with Jeeter to introduce a strain truly worthy of his legacy: Primitiv Megachron.

Meet the Strains: Game Day Essentials

  • Primitiv Megachron – Crafted in collaboration with Calvin Johnson, this indica blend of Northern Lights and Blueberry delivers bold berry flavors and deeply relaxing effects—perfect for unwinding while watching the game.
  • Sticky Ricky – Ricky Williams’ signature strain, a blend of Blue Mango and GMO Cookies, offers tropical, earthy notes and a euphoric high, bringing that all-star energy to your celebration.

Each pack includes five infused pre-rolls, designed for both cannabis enthusiasts and sports fans looking to elevate their game-day experience.

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Exclusive Collectible Packaging

Beyond the premium cannabis, the Big Game Legacy Packs come in locker-style collector’s boxes, featuring exclusive designs that pay tribute to each athlete’s career. Fans will also receive a custom enamel pin showcasing Johnson’s No. 81 and Williams’ No. 34, making this release a true keepsake.

Meet Calvin Johnson: In-store Appearances

For Michigan fans, the excitement doesn’t stop with the product launch. Calvin Johnson himself will be making in-store appearances at select dispensaries to celebrate with fans:

📍 Jars Center Line – Friday, Feb. 7 | 12-1 PM
📍 Puff Madison Heights – Friday, Feb. 7 | 2-3 PM
📍 Primitiv Group Niles – Saturday, Feb. 8 | 12-1 PM

This is your chance to meet a football legend, get your Big Game Legacy Pack signed, and experience Primitiv Megachron firsthand!

Limited-Edition Apparel Drop

Jeeter is also launching a Big Game Legacy Capsule Collection on February 5th, featuring custom letterman jackets, jerseys, and matching sets inspired by Johnson and Williams’s iconic careers. With only a limited number available, these exclusive pieces will be a must-have for fans.

Calvin Johnson Jr. featured graphic from Primitiv's brand storytelling campaign

Where to Find the Big Game Legacy Packs

Available at select dispensaries in Michigan, California, Arizona, and Massachusetts, these limited-edition packs are priced at just $40. With demand expected to be high, don’t wait—grab yours before they’re gone!

Game On: Celebrate with Primitiv & Jeeter

Calvin Johnson put in the work on the field, and now he’s bringing that same dedication to Primitiv and its commitment to wellness. Whether you’re watching the game, hosting a party, or just looking to experience top-tier cannabis, the Big Game Legacy Pack is your ultimate play.

Get ready for game day, legends, and legendary pre-rolls. Are you in? 🏈🔥


Calvin Johnson Jr. posing with Primitiv products inside the store

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